What is the primary purpose of Platform Analytics in ServiceNow?

The primary purpose of Platform Analytics in ServiceNow is to provide data-driven insights and enable decision-making. This functionality allows organizations to leverage data collected from various processes and services within the ServiceNow platform to gain actionable insights. By employing analytics, users can visualize trends, identify performance issues, and understand user behavior, ultimately helping to streamline operations and improve service delivery.

Data-driven insights empower stakeholders to make informed decisions based on evidence rather than intuition, which is crucial in a rapidly changing business environment. This aligns well with the objectives of many organizations that aim to enhance efficiency and effectiveness through informed strategic planning.

The other options do not encapsulate the primary focus of Platform Analytics. Managing user access and permissions pertains more to security and administrative tasks rather than analytics. Developing new applications involves designing and coding activities, which are separate from the analytical functions of the platform. Monitoring system performance might be a component of what data analytics can evaluate, but it does not fully represent the breadth of capabilities and insights that Platform Analytics delivers.